…to discuss voting intention.
With the most unpredictable UK general election in living memory just over six weeks away, every new opinion poll is pounced upon by partisans and observers alike, all hoping to decipher its meaning and make sense of an uncertain environment.
Among all this uncertainty, Tom Mludzinski, head of political polling at research consultancy ComRes, sat down with poet Rishi Dastidar to discuss all things voting intention, margin of error and sample size.
The poem created through this encounter, penned by Rishi, will be published on this website tomorrow, Tuesday 24 March.
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